Browsing by Author "SGH Warsaw School of Economics, Warsaw, Poland"

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Willingness to Vaccinate against COVID-19: The Role of Assumptions on the World’s Orderliness and Positivity

Trzebiński, Jerzy; Potocka, Aleksandra; Trzebiński, Wojciech; Krzysztoń, Marta (2021)

This research investigates why people refuse the COVID-19 vaccine despite medical argumentation and dangerous COVID- 19 consequences. As the global pandemic development is beyond each person’s control, we predicted that ...
Is it better to communicate product information abstractly or concretely? The role of consumer product expertise and shopping-stage mindset

Trzebiński, Wojciech; Gaczek, Piotr; Marciniak, Beata (2022-09-28)

Purpose – This paper aims to investigate the effect of product-related description abstractness/concreteness on perceived trustworthiness and the role of consumer product expertise and shopping-stage mindset in the ...