Przeglądaj Artykuły w czasopismach naukowych / Journal articles według autora "Wąsowicz-Zaborek, Elżbieta"
-
Consumer choice determinants of online intermediary tourism platforms
Wąsowicz-Zaborek, Elżbieta (2022)The article investigates determinants of usage intention (IU) of online travel agencies’ (OTAs) services by consumers and their propensity for word-of-mouth (WOM). The determinants represent two groups of factors: (1) ... -
Consumer choice determinants of online intermediary tourism platforms
Wąsowicz-Zaborek, Elżbieta (2022-06)The article investigates determinants of usage intention (IU) of online travel agencies’ (OTAs) services by consumers and their propensity for word-of-mouth (WOM). The determinants represent two groups of ...